Norwegian Cruise Line launches the Free at Sea formula in Europe, which replaces the previous Premium All Inclusive. Starting from today 2 April, the company allows guests to have their holiday further personalized. With the addition of 99 euros for a seven-night cruise, two benefits can be chosen from different alternatives: branded drinks, specialty restaurant packages, wifi connection package, a $ 50 credit for excursions and the Friends & Family Sail Free.
It is an innovative tariff plan for the NCL 2019 season, as illustrated by the Senior Business Development Manager for Italy, France, Malta, Cyprus and North Africa of Norwegian Cruise Line Francesco Paradisi : “Thanks to the suggestions of the agencies and customers, we have decided to abandon the Premium All Inclusive formula that was perceived as an imposition of services for certain customers who do not even access. Instead, we offer Free at Sea, a tariff plan which, in addition to the base price, provides for the possibility of paying a supplement of 99 euros in order to give access to two of the four benefit options.” The “Free at Sea” formula is designed to give its guests the power of choice, with more possibilities to personalize their holiday.
Those who choose to stay in higher categories – including the concierge cabins, suites and suites of The Haven complex – can instead take advantage of all the benefits. ”With this operation we want to better preside over a key market such as the Italian one where we can say that we are the first cruise company in the 4-star segment. We do not opt for low cost rates, because we have the services with a certain level.”
These are the prerequisites from which the 2019 cruise season of Ncl starts, boasting a fleet of 16 ships to which the 17th ship will be added in October, with routes ranging from Alaska to Hawaii, from the Mediterranean to the Baltic Sea, from South America to Caribbean. Ncl continues to invest in the Italian market where it will be present with four ships with boarding from Civitavecchia.
In addition to what has already been planned, Norwegian Cruise Line’s fleet investments will be resumed within a 2022-2027 Plan. The company prefigures to place the order to Fincantieri for new additional small-sized ships for further customized products on board.